The small business toolkit

Lead generation.AI tools. No hype.

Free guides to help you choose the right tools, build a funnel, and get found in AI search. Plus LeadLoot, lead gen games for your business.

Practical steps for where your business is now.

Original illustration of a small storefront, laptop, guide tablet, and connected email tools
5 free guidesStep-by-step setup guides
6 lead gen gamesLeadLoot, in development
9 languagesIn the LeadLoot game lineup
Free helpEvery guide costs nothing to download

Tools and topics we cover

Built for busy owners

Less tool overload.
A clearer next step.

Limited time, limited budget, and no developer? Start with guidance that fits the business you actually run.

Local businesses

Clinics, salons, gyms, restaurants, trades, and shops that need leads and footfall.

Small businesses

Owner-led teams looking for simpler systems for leads, follow-up, and email.

Online businesses

Creators, coaches, course sellers, affiliates, and solopreneurs building funnels and lists.

Agencies

Marketing teams interested in running branded LeadLoot campaigns for their clients.

The free guides library

Choose a guide.
Build something useful.

Clear plans for choosing your tools and putting them to work. Start with the task in front of you.

Funnel SystemsNew

Which Funnel Builder Should You Use?

Compare five funnel platforms by business stage. Find your starting point and learn when to move between tools.

Five platforms
Original dark tablet cover for Which Funnel Builder Should You Use?, displaying the supplied chapter list
Get the free guide
Platform ImplementationNew

Build a Service Business Funnel in a Weekend with HighLevel

Build your funnel pages, CRM pipeline, and follow-up emails and SMS. Then test your service business funnel before launch.

HighLevel
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Get the free guide
Platform ImplementationNew

Build Your First ClickFunnels Funnel in a Weekend

Build a squeeze page, thank-you page, and sales page. Connect email and Stripe, then test your funnel before launch.

ClickFunnels
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Get the free guide
Funnel SystemsNew

The Funnel Page Blueprint

Understand the core funnel pages, choose a minimum viable funnel, and decide which pages can wait until later.

Any page builder
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Get the free guide
Platform ImplementationNew

Build a Sales Funnel in a Weekend with Systeme

Build opt-in, thank-you, and sales pages with Systeme.io's free plan. Add an email sequence and test everything before launch.

Systeme.io (free plan)
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Get the free guide

See all guidesFree PDFs, delivered by email.

04 / LeadLoot waitlist

LeadLoot

Lead gen games for businesses. Give people a reason to leave their email: a short game with a reward from your business.

  1. Pick a game.
  2. Add your brand and prize.
  3. Share it and collect leads.
Your BrandClaw & Deal claw machine game concept illustration

Claw & Deal

Grab a prize with the claw.

Your BrandPlanet Pile drop-and-merge game concept illustration

Planet Pile

Drop and merge orbiting planets.

Your BrandJump & Deal climbing game concept illustration

Jump & Deal

Climb higher to reach a reward.

Your BrandFlick & Deal football free-kick game concept illustration

Flick & Deal

Line up a free kick.

Your BrandSling & Deal slingshot game concept illustration

Sling & Deal

Take aim with a slingshot.

Your BrandShell & Deal cups-and-ball game concept illustration

Shell & Deal

Follow the ball under the cups.

Join the LeadLoot waitlist

Get early access and founding-member pricing. The first businesses on the list also get a free branded demo game.

Running campaigns for clients? Agency plans are on the roadmap. Tell us on the waitlist form.

Illustrative game previews. LeadLoot is in development.

What GMN offers

Useful tools.
An honest way to choose them.

Free guidance, practical recommendations, and a different way to capture leads.

Original illustration of a coordinated set of dark PDF guide tablets
Free

Free Guides

Pick the guide that fits your next task. Get a practical PDF plan delivered to your inbox.

Browse the library
Claw & Deal game concept illustration
Waitlist

LeadLoot

Branded browser games that give your visitors a reason to play and leave their details.

Join the waitlist
Original illustration of a balance scale representing careful tool selection
Our approach

How We Choose Tools

The right tool for your stage, with clear comparisons and a free option where one exists.

See our principles
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By email

Newsletter

Hear about new guides, practical tools, and what we are building next.

Get the updates

How we choose tools

Buy for where
you are now.

Not for where you hope to be. Start with the problem, then choose the tool.

01

Your stage comes first

We recommend tools that solve a real problem for your business now.

02

A free option belongs in the conversation

Where a free alternative exists, we name it. Paid is not automatically better.

03

Affiliate links are disclosed

Some links earn us a commission. We tell you when that is the case.

04

Quality before commission

We do not choose a recommendation because it pays more.

A few straight answers

Before you get started.

Are the guides really free?

Yes. The PDF guides are free. Sign up with your email on a guide page and we will send you the download link. You can unsubscribe from our emails anytime.

Why do you use affiliate links?

Some links earn us a commission if you buy through them. We disclose those links, recommend tools for your stage, and include a free option where one exists. Commission does not come before quality.

What is LeadLoot?

LeadLoot is our pre-launch library of short, branded browser games for businesses. Players play for a reward and leave their details. Businesses use those details to follow up with the lead.

When does LeadLoot launch?

We are building it now. A public launch date has not been announced. Join the waitlist to hear first and receive early-access updates.

Do I need technical skills?

The guides explain the steps in plain English. You will still need to set up and test your chosen tools. LeadLoot is being built so you can pick a game and add your branding without needing a developer.